Reading Time: 3 minutes Most software fails to deliver on business expectations and user needs. In a recent study, Gartner estimated that between 60% and 85% of software projects fail and McKinsey reported that 70% of enterprise transformations fail. A major contributor to these failures is inadequate user experience (UX). This comes from a poor understanding of user needs,Read more
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Reading Time: 3 minutes Technical writers often find themselves having to make important recommendations to clients or business readers, who often have little or no technical knowledge. Being able to get through to a non-technical audience is crucial because you need them to quickly make the right decisions for the right reasons. Missing the mark can derail important projects,Read more